Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions.

MLA

French, Ylva, and Sue Runyard. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions. London: Routledge, 2011.

APA

French, Y., & Runyard, S. (2011). Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions. London: Routledge.

Chicago

French, Ylva, and Sue Runyard. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions. London: Routledge, 2011.