The design of business : why design thinking is the next competitive advantage

MLA

Martin, Roger. The Design of Business : Why Design Thinking Is the Next Competitive Advantage. Boston: Harvard Business School Publishing, 2009.

APA

Martin, R. (2009). The design of business : why design thinking is the next competitive advantage. Boston: Harvard Business School Publishing.

Chicago

Martin, Roger The Design of Business: Why Design Thinking Is the Next Competitive Advantage. Boston: Harvard Business School Publishing, 2009.